Do you own or operate a restaurant, brewpub or taproom? Allison offers consulting services to educate staff, develop a beer education program, establish a beer menu, and coordinate beer events. Additionally, she offers a combination service specific for start-ups looking to establish themselves in an ever growing craft beer world. You’re also free to combine any of the following options for a unique beer bar consulting package. Pricing varies greatly per project, so please contact Allison Hoekstra to discuss your specific needs.
Certified Beer Server Exam Prep
Get your staff prepared to become Cicerone® Certified Beer Servers
Series Classes: Basic beer styles, tasting beer, proper beer service, selling beer
Series Classes: Advanced beer styles, beer & food pairing, off flavors
Beer Menu Development
This consultation with Allison provides step-by-step assistance in creating both a draft and bottle list that are unique to your establishment and perfectly tailored to your guests’ tastes. This also includes development of menu pricing and proper inventory.
Beer Education Program Development
This original beer education and staff training program is truly one-of-a-kind and is created based specifically on the needs of your restaurant and staff. The program will ensure that your staff continues to be “beer knowledgeable” in a fast-paced industry. Educational documents will be created and staff will be trained in order to continue to educate new team members as your business grows.
Specific beer topic classes based on business’ particular needs
Weekly or Monthly on-going beer education to ensure continued expansion of beer knowledge
Beer Event Coordination
Beer events not only educate the public, but they also bring in new customers! Allison is here to do the planning, so you can continue running your successful business. Beer dinners, tap takeovers, unique beer features, and classes for your guests are just a sampling of what’s available. If you can dream it, she can make it happen!